designbriefs
Topic

Colour

Pigment, perception and a great deal of received opinion.

8
in design
10:08
average
81 min
in total
42
across the network
Colour across the network →
All briefs8
10:57

Alexander Girard

Girard didn’t design textiles—he designed environments where pattern was infrastructure.
9:59

Ettore Sottsass

Sottsass didn’t break design — he weaponised its tools against consumerism.
10:52

Jennifer Morla

Graphic design that answers institutional briefs with colour, pattern and texture — not theory or trend.
9:49

Johannes Itten

Itten didn’t teach colour—he taught how to see it, then how to unlearn what you thought you knew.
11:14

Karim Rashid

Rashid didn’t reinvent design—he branded it, coloured it, and scaled it without changing its terms.
9:24

Otl Aicher

Aicher’s Olympic system proved pictograms could be both precise tools and shared language — not art, not decoration, but operational infrastructure.